Q1 2021 UK Performance of Top Horror Games on Unified Platform

The first quarter of 2021 saw varied performances among the top horror games on unified platforms in the United Kingdom. Sensor Tower provides a comprehensive look at these trends, revealing interesting patterns in user engagement and game downloads.

Identity V, developed by NetEase Games, showed a fluctuating revenue trend with a peak in the last week of March at around $55K. Downloads gradually decreased from 2.1K to around 1.5K, while weekly active users hovered above 12K, peaking at over 14K in late February.

Illumix, Inc.'s Five Nights at Freddy's AR experienced a revenue high of over $8K at the beginning of the tracked period, with a dip and then a rise to around $4K by the end of March. The game's downloads remained strong with a peak of 6.9K in early March, and weekly active users saw a high of over 22K at the same time.

The classic Five Nights at Freddy's by Clickteam, LLC, maintained a steady revenue, with a slight increase to $3K towards the end of March. Downloads saw a decline from 1.3K to 755, and active users presented a downward trend, starting at 6.1K and ending the quarter at around 4.7K.

tinyBuild LLC's Hello Neighbor demonstrated a revenue peak of nearly $4K mid-February, with a subsequent fall to $2.35K by the end of March. The game saw a significant spike in downloads to over 17K in the last week of March, with weekly active users reaching a high of nearly 60K in the same period.

Lastly, Very Little Nightmares from BANDAI NAMCO Entertainment Europe showed a remarkable revenue peak at over $4K in late February, but downloads and active users data were not provided.

For more detailed insights and data on app performance, Sensor Tower's platform offers an in-depth analysis for those interested in the mobile app market.